Our Blog

Google Offers Dynamic Search Ads for AdWords Users

You Are Here :
Our Blog

Google Offers Dynamic Search Ads for AdWords Users

After successfully testing the beta version of Dynamic Search Ads to improve leads and conversions for AdWords users, Google now offers this vital feature to all advertisers in the coming days. Since Google receives around 16 percent of totally new searches each day, it is extremely difficult for your ads to remain in sync with products that might be actually available at your website.

Your marketing campaign could contain thousands of keywords, but might yet end up missing relevant searches due to new products being added in your inventory, but not getting updated on your ads in time. Dynamic Search Ads or DSA enables Google to update your inventory with frequent indexing as well as generate headings and ads automatically or dynamically.

Google’s beta testing of DSA provided excellent results by way of a 10 percent increase in traffic and conversions from AdWords. In addition, the non-exact keyword results too witnessed a 10 percent rise on cost-per-click, clickthrough rate, and cost-per-action.

During the course of beta-testing, Google also managed to iron out several bugs and improve features provided by DSA. Google now ensures daily crawling at the least for pages indexed with DSA impression. The crawling frequency will be higher for pages that have more impressions. In other words, all new products added on your website will be featured with minimum time-lag thanks to this feature of DSA.

Another improvement in DSA by Google is to monitor conversion rates for specific queries for each advertiser and lower bids automatically in case conversion rates are lower. This feature of DSA will automatically help improve your ROI in the future. In addition, just as with your other search ads, ad extensions are also supported by Dynamic Search Ads.

Google has naturally provided full DSA support for mobile devices and tablets considering their increased popularity. Google’s beta testing has also proved compatibility between DSA and Conversion Optimizer in AdWords. This feature will help you optimize your bids automatically and help you reach out further to your target market while helping you reach your CPA goal too.

If you wish to exploit the tested features of Dynamic Search Ads in AdWords then you can start by visiting the Google AdWords help center. You can “Create a DSA Campaign” and “Set Up Dynamic Targets” at the help center and start to enjoy several benefits of DSA from Google.

Why Choose Anuva?

Anuva is a leading Digital Marketing Company providing results-driven Internet Marketing Services including Local SEO Services, Online Reputation Management Services, WordPress SEO, Ecommerce SEO, Professional SEO Services, SEO Consulting Services, SEO Audit Services, etc. to clients worldwide. Looking for Google Ads Services OR Facebook Ads Agency? We are a highly experienced PPC Management Company specialized in eCommerce PPC Management. Please check our Client Testimonials and SEO Rankings for you to see the outstanding results we have achieved. Contact us to generate a Huge ROI on your invested dollars from our strongest Online Marketing Services.

We Are Qualified
SEO Ranking
digital marketing automation platform alberta 8
marketing automation softwares alberta 8
marketing automation webcasting alberta 3
marketing automation webcasts alberta 1
online agency marketing automation platform 9
google.com Ranking As Of 27-Sep-2023
ares p2p file sharing program 1
ares p2p network 1
official ares download 4
p2p file sharing platform ares 1
revolutionary p2p file sharing system 3
google.com Ranking As Of 27-Sep-2023
biyani digital language lab 1
biyani digital language laboratory 1
biyani digital language labs 1
biyani digital languages lab 1
biyani sugar factory software 7
google.co.in Ranking As Of 27-Sep-2023
csr data 2
csr ratings comparision 1
search sustainability rating 1
search sustainability ratings 1
social responsibility and sustainability ratings 1
google.com Ranking As Of 27-Sep-2023
emenu international 1
emenu solutions 6
interactive emenu 1
international e-menu 1
international interactive emenu 1
google.com Ranking As Of 27-Sep-2023
download topor pcb 1
pcb design time reduction 2
topological router for pcb 1
topological router for printed circuit boards 1
topor competitive advantages 1
google.com Ranking As Of 27-Sep-2023
firewall mail server 1
ldap base dn 2
reporting mta 1
spamstopshere 3
zimbra greenview data 1
google.com Ranking As Of 27-Sep-2023
real-time breach detection in somerset 7
real-time breach detection in somerset nj 9
real-time breach detection somerset 3
real-time breach detection somerset nj 8
somerset real-time breach detection 7
google.com Ranking As Of 27-Sep-2023
buy install monitor software 1
buy install monitor softwares 1
buy program installation monitor 3
buy program installation monitor tool 2
software installation monitor tool 4
google.com Ranking As Of 27-Sep-2023
oracle call center software service 7
oracle call center software services 7
oracle predictive dialer call center solution 1
oracle preview dialing software 1
predictive dialer software oracle 1
google.com Ranking As Of 27-Sep-2023
railcar repair management 3
railcar repair management software 4
railcar repair management softwares 5
railcar service software 9
railcar software 9
google.com Ranking As Of 27-Sep-2023
crystal ssrs reports scheduling tool 1
schedule crystal ssrs report 2
schedule crystal ssrs reports 2
ssrs crystal reports scheduler tool 1
ssrs report scheduler software 3
google.com Ranking As Of 27-Sep-2023
You have all done a wonderful job making both of my websites look more modern and professional. I would also like to say how excellent your customer support has been. Any and all concerns I had were addresses immediately with no questions asked....
- Beau Mason
We are more than satisfied with Anuva's Search Engine Optimization services. They have developed and upgraded our website and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and...
- Richard, Seattle
Why Us?
  • 70% + Cost Savings
  • IP Protection & Confidentiality
  • Expert Team with Global Delivery Experience
  • Business and Domain Expertise
  • Maintain your Competetive Edge

Call Me Back

    Success! Thanks for Your Request.
    Error! Please Try Again.