Our Blog

Prune and Reorganize Your Content for SEO Traffic

You Are Here :
Our Blog

Prune and Reorganize Your Content for SEO Traffic

Almost every successful site regularly updates or posts fresh content on their website. Some companies regularly update their blog section with fresh posts about the company, products, or latest news. This is a very good strategy for ensuring continuous SEO traffic and site indexing.

SEO performance generally depends on two things; one is backlink profile, and the number of indexed pages on the site. Though is generalization to the extreme, it still works best and is the most relied strategy by the SEO services community. Pages or content that is indexed either brings in traffic or drags the website down the ranks.

Having said that fresh content is necessary it has to be regularly reviewed to check for effectiveness or you run the risk of going into a downward spiral and this could be a long term effect.

Here is how you can check if you have old content that is not returning SEO value and the steps you can do to correct the situation:

Find old content

Since our aim is to reduce the number of indexed pages, the first place we should turn to is Google. We can use site index operators or index date range tools to find out the pages on our URL that are indexed.

Proper use of the date range tools will reveal content that needs to be removed from Google index. Out of date content represents your old branding strategy and old site experience. It does not add value to your current brand image and hence it is better to remove it. Anyway it is no longer improving visitor onsite experience.

In case you have a CMS system that is flexible enough, you can use the URL/Content patterns and redirect the visitors to relevant fresh content on your website. However, make sure that when you use ‘301 redirect’ you do not leave any link references behind that will enable people to view the old content elsewhere.

To avoid this problem it is better to opt for a canonical solution whereby only search engines are redirected. This ensures that if the old content is still relevant to users it is still available for them. This approach is especially beneficial for large websites with tons of content e.g. News organizations like BBC or CNN

Why Choose Anuva?

Anuva is a leading Digital Marketing Company providing results-driven Internet Marketing Services including Local SEO Services, Online Reputation Management Services, WordPress SEO, Ecommerce SEO, Professional SEO Services, SEO Consulting Services, SEO Audit Services, etc. to clients worldwide. Looking for Google Ads Services OR Facebook Ads Agency? We are a highly experienced PPC Management Company specialized in eCommerce PPC Management. Please check our Client Testimonials and SEO Rankings for you to see the outstanding results we have achieved. Contact us to generate a Huge ROI on your invested dollars from our strongest Online Marketing Services.

We Are Qualified
SEO Ranking
digital marketing automation platform alberta 8
marketing automation softwares alberta 8
marketing automation webcasting alberta 1
marketing automation webcasts alberta 9
online agency marketing automation platform 9
google.com Ranking As Of 26-Aug-2023
ares p2p file sharing program 1
ares p2p network 1
official ares download 3
p2p file sharing platform ares 1
revolutionary p2p file sharing system 3
google.com Ranking As Of 26-Aug-2023
biyani digital language lab 1
biyani digital language laboratory 1
biyani digital language labs 1
biyani digital languages lab 1
biyani sugar factory software 7
google.co.in Ranking As Of 26-Aug-2023
csr data 2
csr ratings comparision 1
search sustainability rating 1
search sustainability ratings 3
social responsibility and sustainability ratings 1
google.com Ranking As Of 26-Aug-2023
emenu international 1
emenu solutions 6
interactive emenu 1
international e-menu 1
international interactive emenu 1
google.com Ranking As Of 26-Aug-2023
download topor pcb 1
pcb design time reduction 1
topological router for pcb 1
topological router for printed circuit boards 1
topor competitive advantages 1
google.com Ranking As Of 26-Aug-2023
firewall mail server 1
ldap base dn 2
reporting mta 2
spamstopshere 2
zimbra greenview data 1
google.com Ranking As Of 26-Aug-2023
real-time breach detection in somerset 7
real-time breach detection in somerset nj 9
real-time breach detection somerset 3
real-time breach detection somerset nj 8
somerset real-time breach detection 7
google.com Ranking As Of 26-Aug-2023
buy install monitor software 1
buy install monitor softwares 1
buy program installation monitor 3
buy program installation monitor tool 2
software installation monitor tool 3
google.com Ranking As Of 26-Aug-2023
oracle call center software service 5
oracle call center software services 8
oracle predictive dialer call center solution 1
oracle preview dialing software 1
predictive dialer software oracle 1
google.com Ranking As Of 26-Aug-2023
railcar repair management 2
railcar repair management software 4
railcar repair management softwares 3
railcar service software 8
railcar software 9
google.com Ranking As Of 26-Aug-2023
crystal ssrs reports scheduling tool 1
schedule crystal ssrs report 2
schedule crystal ssrs reports 1
ssrs crystal reports scheduler tool 1
ssrs report scheduler software 2
google.com Ranking As Of 26-Aug-2023
You have all done a wonderful job making both of my websites look more modern and professional. I would also like to say how excellent your customer support has been. Any and all concerns I had were addresses immediately with no questions asked....
- Beau Mason
We are more than satisfied with Anuva's Search Engine Optimization services. They have developed and upgraded our website and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and...
- Richard, Seattle
Why Us?
  • 70% + Cost Savings
  • IP Protection & Confidentiality
  • Expert Team with Global Delivery Experience
  • Business and Domain Expertise
  • Maintain your Competetive Edge

Call Me Back

    Success! Thanks for Your Request.
    Error! Please Try Again.