Our Blog

Footer Link tips for Improved Rankings

You Are Here :
Home
Blog
Our Blog

Footer Link tips for Improved Rankings

Google’s recent Penguin updates have resulted in adverse rankings for websites with several backlinks that contain identical anchor text. Webmasters that have taken great pains to design a client’s website could end up punishing their clients’ rankings as well as their own by way of adding backlinks on their client’s website.

However, here are a few footer link tips that should help you as a webmaster to get due recognition for a well-designed website, avoid the Penguin’s wrath, and receive improved SERPs in the process. One important tip is to avoid the problem of getting all your links to steer to your homepage. Instead, you should ensure that the footer link on your client’s site leads to your portfolio page made using the next tip rather than your homepage once you have a relevant portfolio entry on your own site.

You can ensure that your backlink is relevant to the website of your client by making a design portfolio page that uses your own key phrases along with the key phrases of your client. This will eliminate the problem of zero relevancy and convince major search engine bots that your website is related and relevant to your client’s site. You can achieve this by optimizing the page title, body text, images, and the H1 and H2 tags of your client and your own site to ensure relevancy.

Another important tip is to avoid keeping the same anchor text in the webmaster footer link such as “Website designed by…” Instead, you can mention the client’s long-tailed keywords in the anchor text followed by your name. For instance, your footer link for your client’s car cleaning services website could read as “Car Cleaning Services Website designed by…” This move will additionally build authority thanks to your efforts in hyper-linking with a relevant webpage on your site, which in turn will improve SERPs.

One last footer link tip is to avoid the problem of excessive Dofollow links from same domain as your link will appear on the bottom of each page of your client’s website. This could raise a red flag for major search engines including Google and could result in punitive action. You will have to write a simple “rel=nofollow” program code to your footer link on all client pages other than the homepage. There are different ways of writing this program depending on your programming language and your server type.

The above footer link tips should help you avoid falling foul with most search engines including the Penguin algorithm update from Google and get the recognition you deserve for designing your client’s websites.

Why Choose Anuva?

Anuva is a leading Digital Marketing Company providing results-driven Internet Marketing Services including Local SEO Services, Online Reputation Management Services, WordPress SEO, Ecommerce SEO, Professional SEO Services, SEO Consulting Services, SEO Audit Services, etc. to clients worldwide. Looking for Google Ads Services OR Facebook Ads Agency? We are a highly experienced PPC Management Company specialized in eCommerce PPC Management. Please check our Client Testimonials and SEO Rankings for you to see the outstanding results we have achieved. Contact us to generate a Huge ROI on your invested dollars from our strongest Online Marketing Services.

We Are Qualified
SEO Ranking
activedemand.com
digital marketing automation platform alberta 8
marketing automation softwares alberta 8
marketing automation webcasting alberta 3
marketing automation webcasts alberta 1
online agency marketing automation platform 9
google.com Ranking As Of 27-Sep-2023
ares.net
ares p2p file sharing program 1
ares p2p network 1
official ares download 4
p2p file sharing platform ares 1
revolutionary p2p file sharing system 3
google.com Ranking As Of 27-Sep-2023
biyanitechnologies.com
biyani digital language lab 1
biyani digital language laboratory 1
biyani digital language labs 1
biyani digital languages lab 1
biyani sugar factory software 7
google.co.in Ranking As Of 27-Sep-2023
csrhub.com
csr data 2
csr ratings comparision 1
search sustainability rating 1
search sustainability ratings 1
social responsibility and sustainability ratings 1
google.com Ranking As Of 27-Sep-2023
emenu-international.com
emenu international 1
emenu solutions 6
interactive emenu 1
international e-menu 1
international interactive emenu 1
google.com Ranking As Of 27-Sep-2023
eremex.com
download topor pcb 1
pcb design time reduction 2
topological router for pcb 1
topological router for printed circuit boards 1
topor competitive advantages 1
google.com Ranking As Of 27-Sep-2023
greenviewdata.com
firewall mail server 1
ldap base dn 2
reporting mta 1
spamstopshere 3
zimbra greenview data 1
google.com Ranking As Of 27-Sep-2023
lumeta.com
real-time breach detection in somerset 7
real-time breach detection in somerset nj 9
real-time breach detection somerset 3
real-time breach detection somerset nj 8
somerset real-time breach detection 7
google.com Ranking As Of 27-Sep-2023
mirekusoft.com
buy install monitor software 1
buy install monitor softwares 1
buy program installation monitor 3
buy program installation monitor tool 2
software installation monitor tool 4
google.com Ranking As Of 27-Sep-2023
promero.com
oracle call center software service 7
oracle call center software services 7
oracle predictive dialer call center solution 1
oracle preview dialing software 1
predictive dialer software oracle 1
google.com Ranking As Of 27-Sep-2023
railcarrx.com
railcar repair management 3
railcar repair management software 4
railcar repair management softwares 5
railcar service software 9
railcar software 9
google.com Ranking As Of 27-Sep-2023
remiware.co
crystal ssrs reports scheduling tool 1
schedule crystal ssrs report 2
schedule crystal ssrs reports 2
ssrs crystal reports scheduler tool 1
ssrs report scheduler software 3
google.com Ranking As Of 27-Sep-2023
Testimonial
You have all done a wonderful job making both of my websites look more modern and professional. I would also like to say how excellent your customer support has been. Any and all concerns I had were addresses immediately with no questions asked....
- Beau Mason
We are more than satisfied with Anuva's Search Engine Optimization services. They have developed and upgraded our website and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and...
- Richard, Seattle
Why Us?
  • 70% + Cost Savings
  • IP Protection & Confidentiality
  • Expert Team with Global Delivery Experience
  • Business and Domain Expertise
  • Maintain your Competetive Edge

Call Me Back

    Success! Thanks for Your Request.
    Error! Please Try Again.