While Twitter, Facebook, and Google+ may have established a firm footing on the social media scene, one site that has gained a lot of ground, especially in the last couple of years is Pinterest. Several well-known brands have undertaken brand awareness and promotion campaigns on this site in a subtle way and you too can do the same for your brand.
Here are some important facts about Pinterest and its rise in the social media scene. Pinterest was started in February 2010 and users were allowed in only by invitation, which initially numbers on in the hundreds. However, by February 2012, this social media site had a healthy following of 10 million followers in the US that increased to 27 million by July-2012 as per a study done by Nielsen.
The study also revealed that all these Pinterest followers were spread equally by way of youngsters, middle-aged people, and seniors. Compared to these figures, Twitter and Instagram usually appeal to a younger crowd with most followers being in the age group of between 18 to 29 years.
Other interesting facts provided by Experian Hitwise pegged Pinterest on the top thirty websites for total page views in the US during March 2012.
Pinterest launched their Pinterest for Business during November of 2012 and this feature has resulted in 3 out of 5 from the top 100 global brands having a presence on this site. The follower base for all these brands has doubled in the first quarter of 2013. Retail brands seem to have the most number of followers on Pinterest.
If you have established a presence on other social media sites, then you should certainly consider including Pinterest in your SEO as well as social media strategy.
However, before jumping in to market your brand aggressively on this site, you need to conduct a survey of your target market and its members. You need to know their likes and dislikes and the kind of information including visuals that they prefer.
Next, you need to form relevant themes and begin boards based on those themes. Make sure you pin eye-catching images while ignoring the need to aggressively promote your brand. Allow other members to become inspired by your board and allow them to add images and ideas to your boards to build that all-important trust with you and your business. You can subtly display the values that power your business or brand to further leverage your brand over time.
Since Pinterest promotes a business ambience in a casual manner, you must remember to stay true to that idea and to have fun as you learn, even as you burn your brand into other followers’ minds in a very passive way.
You can learn a lot by looking at the Starbucks profile at Pinterest. Furthermore, in search results done for brand terms, 1 of 3 brands that have a presence on Pinterest show up on these results, which should show you the SEO potential of having a presence on this site.
If you want to visually promote your brand and your business in a non-aggressive and fun way then you should certainly establish your presence on Pinterest. You will be able to reach out to a wider audience that follow this niche site and also enhance online visibility through search results.
Anuva is a leading Digital Marketing Company providing results-driven Internet Marketing Services including Local SEO Services, Online Reputation Management Services, WordPress SEO, Ecommerce SEO, Professional SEO Services, SEO Consulting Services, SEO Audit Services, etc. to clients worldwide. Looking for Google Ads Services OR Facebook Ads Agency? We are a highly experienced PPC Management Company specialized in eCommerce PPC Management. Please check our Client Testimonials and SEO Rankings for you to see the outstanding results we have achieved. Contact us to generate a Huge ROI on your invested dollars from our strongest Online Marketing Services.
activedemand.com | |
---|---|
marketing automation softwares alberta | 6 |
marketing automation webcasting alberta | 1 |
digital marketing automation platform alberta | 3 |
marketing automation webcasts alberta | 3 |
online agency marketing automation platform | 8 |
google.com Ranking As Of 28-Feb-2023 |
ares.net | |
---|---|
official ares download | 3 |
p2p file sharing platform ares | 1 |
ares p2p file sharing program | 2 |
ares p2p network | 2 |
revolutionary p2p file sharing system | 5 |
google.com Ranking As Of 28-Feb-2023 |
biyanitechnologies.com | |
---|---|
biyani digital languages lab | 1 |
biyani digital language laboratory | 1 |
biyani digital language labs | 1 |
biyani digital language lab | 1 |
biyani sugar factory software | 7 |
google.co.in Ranking As Of 28-Feb-2023 |
csrhub.com | |
---|---|
csr data | 1 |
csr ratings comparision | 1 |
search sustainability rating | 1 |
search sustainability ratings | 1 |
social responsibility and sustainability ratings | 1 |
google.com Ranking As Of 28-Feb-2023 |
emenu-international.com | |
---|---|
emenu international | 1 |
international e-menu | 1 |
international interactive emenu | 1 |
emenu solutions | 4 |
interactive emenu | 1 |
google.com Ranking As Of 28-Feb-2023 |
eremex.com | |
---|---|
download topor pcb | 1 |
topor competitive advantages | 1 |
pcb design time reduction | 1 |
topological router for printed circuit boards | 1 |
topological router for pcb | 3 |
google.com Ranking As Of 28-Feb-2023 |
greenviewdata.com | |
---|---|
firewall mail server | 1 |
reporting mta | 1 |
zimbra greenview data | 1 |
ldap base dn | 3 |
spamstopshere | 3 |
google.com Ranking As Of 28-Feb-2023 |
lumeta.com | |
---|---|
real-time breach detection somerset | 1 |
somerset real-time breach detection | 5 |
real-time breach detection in somerset | 10 |
real-time breach detection somerset nj | 7 |
real-time breach detection in somerset nj | 7 |
google.com Ranking As Of 28-Feb-2023 |
mirekusoft.com | |
---|---|
buy install monitor software | 1 |
buy install monitor softwares | 1 |
buy program installation monitor | 1 |
buy program installation monitor tool | 2 |
software installation monitor tool | 3 |
google.com Ranking As Of 28-Feb-2023 |
promero.com | |
---|---|
oracle predictive dialer call center solution | 1 |
oracle preview dialing software | 1 |
predictive dialer software oracle | 1 |
oracle call center software service | 6 |
oracle call center software services | 6 |
google.com Ranking As Of 28-Feb-2023 |
railcarrx.com | |
---|---|
railcar repair management | 8 |
railcar repair management softwares | 5 |
railcar repair management software | 3 |
railcar service software | 9 |
railcar software | 10 |
google.com Ranking As Of 28-Feb-2023 |
remiware.co | |
---|---|
crystal ssrs reports scheduling tool | 1 |
schedule crystal ssrs report | 1 |
schedule crystal ssrs reports | 1 |
ssrs crystal reports scheduler tool | 1 |
ssrs report scheduler software | 1 |
google.com Ranking As Of 28-Feb-2023 |
Call Me Back