If you bank on your webpage for revenue or for brand building then speed is all that makes the difference. Keeping this in mind webmasters and developers continuously try to increase speed. Google page speed team introduced mod_pagespeed in 2010 and ever since the team has been putting in efforts to improve the performance, functionality, and quality of this Apache module. This open source module optimizes resources and web pages automatically. It has been close to two years and almost eighteen releases later Google page speed team has decided to take off the Beta label.
The team has made it public that it continues to stay committed to the open source community to increase page speed. For this they are continuously making changes and updates to Mod_Pagespeed so that its functionality and performance improves. The team continues to involve the latest techniques and optimization methods to achieve this objective. Mod_pagespeed is used by several websites and hosting service providers all over the world. By announcing their decision to get out of the Beta mode the team expects more people will be able to benefit from it.
Google’s aim is to make the web faster for one and all and Mod_pagespeed plays an important role in achieving this. It is known fact that most users prefer it if their page loads faster. Faster pages also see more visits and increased conversions. The faster the page loads the higher the ranking and the higher the volume of advertisements it gets. Apart from increasing speed the Google team also offers several tools that helps quantify, measure, and improve performance of websites. One such tool is Site Speed reports in Google Analytics. Other tools include the PageSpeed Optimization and PageSpeed Insights.
PageSpeed service and mod_pagespeed are both based on open source platforms (PageSpeed optimization libraries) and can be used by websites to improve their performance.