Our Blog

Reach out to your Customers via the Smartphones and Tablets

You Are Here :
Our Blog

Reach out to your Customers via the Smartphones and Tablets

Hand held devices like smartphones and tablets have caused a major paradigm shift in the way people access the internet. People all over the globe have all the information at their finger tips, thanks mainly to the revolution in the mobile phone industry. With all the information ‘on the go’ people are making major purchasing decisions while on the move. This trend has enabled advertisers and business owners to reach out to such people and influence their decision making process.

Keeping this in mind Google today launched ‘Google Shopping’ to reach out to customers even as they are shopping. This feature is basically based on the Product Listing Ads that is predominantly used on smartphones and tablets. However, this feature is only available in the United States but sooner rather than later will be available elsewhere.

Customers can now easily find and make comparisons between different products and then take an informed decision. The images shown allow users to make instant visual comparison of the physical features of a product, while the tablet allows them to look for the best possible deal, and then buy a particular product from the retailer of their choice.

Google has launched this feature after carefully studying the activities of smartphone/tablet users. It has been noticed that tablets are generally used by people at home and that too while watching the television. People see the advertisements/commercial on their smart TVs and then use the tablet to get more information. If a person seeks information on the tablet then that person is more likely to buy the same product using the tablet rather than visit a brick and mortar store to buy it. Google further states that almost 34 percent Americans used their smartphones to purchase goods. Globally close to 62 percent people having smartphones use the device to make an online purchase every month.

For online merchants this is good news. They can now set up Product Listing Ads in Adwords after linking to their Merchant Center account. However they need to make sure that their campaigns are aimed at people who have devices that have full browsers.
Google is offering very attractive incentives to merchant sites that will help them drive up their online business.

New and existing merchants that set up Product Listing Ads by 15th of August will get monthly credit of 10 percent of their total Product Listing Ad spend. This credit will be extended to them till the end of the year 2012.

Merchants who use Google Product Search and will for the first time use the Product Listing Ads will get $100 AdWords credit if they enroll via a form before August 15th 2012.

This is one opportunity advertisers and online merchants should not miss!

Why Choose Anuva?

Anuva is a leading Digital Marketing Company providing results-driven Internet Marketing Services including Local SEO Services, Online Reputation Management Services, WordPress SEO, Ecommerce SEO, Professional SEO Services, SEO Consulting Services, SEO Audit Services, etc. to clients worldwide. Looking for Google Ads Services OR Facebook Ads Agency? We are a highly experienced PPC Management Company specialized in eCommerce PPC Management. Please check our Client Testimonials and SEO Rankings for you to see the outstanding results we have achieved. Contact us to generate a Huge ROI on your invested dollars from our strongest Online Marketing Services.

We Are Qualified
SEO Ranking
digital marketing automation platform alberta 1
marketing automation softwares alberta 1
marketing automation webcasts alberta 1
marketing automation webcasting 3
online agency marketing automation platform 8
google.com Ranking As Of 14-Oct-2021
ares p2p file sharing program 1
ares p2p network 1
p2p file sharing platform ares 1
revolutionary p2p file sharing system 1
official ares download 2
google.com Ranking As Of 14-Oct-2021
ace digital language lab 1
ace digital language laboratories 1
ace digital language laboratory 1
ace digital language labs 1
ace digital languages lab 1
google.co.in Ranking As Of 18-Oct-2021
csr data 1
csr ratings comparision 1
social responsibility and sustainability ratings 1
search sustainability ratings 2
search sustainability ratings 2
google.com Ranking As Of 18-Oct-2021
emenu international 1
interactive emenu 1
international e-menu 1
international interactive emenu 1
emenu solutions 2
google.com Ranking As Of 18-Oct-2021
download topor pcb 1
pcb design time reduction 1
topor competitive advantages 1
topological router for printed circuit boards 2
topological router for pcb 3
google.com Ranking As Of 18-Oct-2021
premium antispam service ann arbor 4
cloud email services in ann arbor 5
secure hosted email services ann arbor 5
hosted email services ann arbor 7
secure email hosting services in ann arbor 7
google.com Ranking As Of 18-Oct-2021
real-time breach detection in somerset 1
real-time breach detection in somerset nj 1
real-time breach detection somerset 1
real-time breach detection somerset nj 1
somerset real-time breach detection 1
google.com Ranking As Of 18-Oct-2021
buy install monitor software 1
buy install monitor softwares 1
buy program installation monitor 3
buy program installation monitor tool 3
software installation monitor tool 5
google.com Ranking As Of 18-Oct-2021
oracle predictive dialer call center solution 1
oracle preview dialing software 1
predictive dialer software oracle 1
oracle call center software services 5
oracle call center software service 6
google.com Ranking As Of 18-Oct-2021
bingo software for website 1
custom html5 poker software 1
html5 poker software 5
bitcoin poker software for web 6
bitcoin poker software for websites 6
google.com Ranking As Of 18-Oct-2021
railcar repair management software 1
railcar repair management softwares 1
railcar service software 1
railcar repair management 2
railcar software 4
google.com Ranking As Of 18-Oct-2021
crystal ssrs reports scheduling tool 1
schedule crystal ssrs reports 1
ssrs crystal reports scheduler tool 1
schedule crystal ssrs report 2
ssrs report scheduler software 2
google.com Ranking As Of 18-Oct-2021
You have all done a wonderful job making both of my websites look more modern and professional. I would also like to say how excellent your customer support has been. Any and all concerns I had were addresses immediately with no questions asked....
- Beau Mason
We are more than satisfied with Anuva's Search Engine Optimization services. They have developed and upgraded our website and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and...
- Richard, Seattle
Why Us?
  • 70% + Cost Savings
  • IP Protection & Confidentiality
  • Expert Team with Global Delivery Experience
  • Business and Domain Expertise
  • Maintain your Competetive Edge

Call Me Back

    Success! Thanks for Your Request.
    Error! Please Try Again.