Insurance Agency Marketing

Insurance Agency SEO & Insurance Agency Marketing that really works!

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Insurance Agency Marketing


Insurance industry is one of the most competitive industries. People who are looking for insurances of any kind are always bombarded with advertisements, which is why insurance agency digital marketing is the key to differentiate your insurance agency from your competitors.

While success can’t be “insured”, the insurance SEO professionals at Anuva can “ensure” your company will enjoy top search engine rankings to drive sales, making your insurance digital marketing campaign a success.

With more and more consumers turning to the internet to find the best coverage and the best rates for various types of insurance, top quality insurance SEO services have become utmost essential for insurance business survival and success.

Insurance Agency SEO

With a solid track record of success in insurance agency digital marketing, Anuva knows what is needed to take insurance agency sites to the top of the search engines because we’ve done it time and time again. With more than a hundred types of insurances available — life, casualty, auto, health, boat, renter, to name a few — selecting the right keywords is the most important task in your insurance SEO campaign.  Our insurance SEO team has ample experience in insurance internet marketing and they will ensure you have the right keywords ranked in search engines.

Why Anuva for your Insurance Agency SEO?

Our insurance SEO team consists of more than 60 insurance digital marketing experts who have the experience of handling several successful insurance online marketing campaigns.  Our expert insurance SEO team understands that your insurance agency would be focusing on few insurance verticals.  Accordingly they would first understand your business and your geographic target market & then they would proceed with selecting the most suitable keywords which can bring business to your insurance agency.




However, our insurance seo company does not stop with just selecting the right keywords, but rather starts at it.  This is followed by a detailed competitor analysis for each of those keywords.  The competitor analysis allows the insurance seo team to configure the right title & meta tag optimization for your insurance agency website. Our insurance agency SEO team makes sure your insurance website contains all the information a visitor needs – with comprehensive details on available options and comparisons with other plans from other insurance companies – so they can make an informed decision and immediately start the insurance application process online. This is why through our insurance digital marketing services we are able to give guaranteed ROI-based results.

Combining the power of Google Local & Insurance Agency Digital Marketing

Anuva’s comprehensive insurance SEO services include link building, content creation, ecommerce, pay per click (insurance PPC) campaigns, insurance reputation management, and insurance social media marketing and optimization. We’re also pros when it comes to Google local business services, which is highly important in an insurance agency online marketing campaign since most insurance agencies work in a local geographic area.


As search engines are changing and upgrading themselves, it is important to upgrade your insurance digital marketing agency to the one which has an insurance SEO team that keeps in touch with changes at Google & other search engines. Insurance advertising services help your insurance agency advertisement to land on the top of the search engines rankings when someone searches for an insurance service provided by your insurance agency. This campaign of insurance advertising services is known as insurance PPC. The right insurance ppc agency will ensure that your cost of Google ads would keep reducing over time giving you top ROI for your valuable advertising dollars.


Social media for insurance industry plays a big role in building online brand popularity. The power of social media in the insurance industry is no less than it is for any other industry. Insurance digital marketing is one of the cheapest ways to improve online branding and promote your products and services to your target audience.

Our insurance advertising services will promote your agency on social media where most of your clientele is active now a days.  This will increase the credibility of your agency and thus make your potential clients trust the insurance plans you offer. Our social media marketing for insurance experts have experience in social media marketing for insurance agents and hence are in the right position to promote your products/services in various social media outlets.


Insurance agency advertising, when handled by a competent insurance SEO team can bring in huge traffic to your insurance agency website. But if your insurance agency website is not designed to catch the user’s attention or is not user-friendly, the same traffic would disappear in a snap. Hence, insurance agency website designs should be informative, user-friendly and eye-catchy.

Our insurance website designers are highly imaginative and experts in developing an insurance website design.  Our team of insurance website designers have worked on hundreds of insurance agent website designs over the years and hence are the right team for your insurance agency website design.  The years of experience our insurance website designers have designing & developing insurance agency websites allows them to work closely with you and create an insurance agency website as per your specific requirements.  Our team has experience in creating even niche websites like health insurance website design, life insurance website design, etc.


Negative reviews and ratings across various social media platforms can take away leads which could have been yours and push it to your competitors while positive reviews and ratings deliver you those leads which could have gone to your competitors. And that is why insurance agency reputation management is a must.

Anuva offers insurance reputation management program which makes sure that any negative entries on internet about your insurance agency website are pushed back in search results so that they are not visible when your potential client is looking for your on internet.  At the same time, the focus in insurance reputation management is to promote and move the positive entries about your insurance agency on the first page of Google.  This will result in improved online branding and increased new business.

To find out how easy it is for your company to start its climb to the top of search engine rankings and get more qualified leads, Contact Anuva today for a FREE WEBSITE SEO AUDIT along with our recommendations for a cost-effective insurance digital marketing plan.

Insurance Agency Marketing and Insurance Advertising FAQs

What is insurance agency marketing?

Insurance agency marketing allows you to promote your insurance agency website online and increase business.  Hence, insurance marketing service would allow your clients to find you easily and go ahead with a purchase.  Insurance promotion also allows you to develop your insurance agency website’s credibility online, increase trust factor, improve online branding and at the same time be in a position to educate your end clients.  Insurance company marketing allows you to significantly increase your insurance agency’s visibility in your all important local market.

What is Insurance Agency SEO? Why do I need it?

Insurance agency SEO is a process by which first page search engine rankings are achieved for keyword searches that are relevant to your business and can bring you the most business for your insurance agency.  Insurance agency SEO if handled professionally would ensure that you are found on the first page of Google when a user is looking for an insurance agency in your area.  If not, your competitors would occupy the first page in Google and will be rewarded with new business.  A successful insurance agency SEO would require a Google Certified team of insurance agency SEO experts optimize your website and manage ongoing SEO optimization including link building.

Insurance agency SEO is really important for your business.  If your SEO is poor, Google would not rank your website in the first page and you are potentially invisible to your clients.  Remember, nobody goes through 10 pages of Google search results to look for a right product.  In fact, 97% of the users do not even go to the 2nd page of search results.

Can I do insurance digital marketing on my own or its better to trust insurance marketing agencies?

With so much information available on internet, you would be tempted to handle your insurance digital marketing campaign on your own instead of hiring one of the leading insurance marketing agencies.  Do understand that some internet reading and understanding of social media would not really cut it in such highly competitive market of advertising for insurance company.  Remember, your competitors would have possibly hired one of the highly ranked insurance marketing agencies for their insurance advertising campaigns.  It requires a lot of ongoing effort, study and expertise plus keeping pace with constant Google updates to run a successful insurance advertising campaign.  Otherwise you are risking significant losses, especially in Google/Facebook fees for any of the insurance advertising campaigns.  We have a team of insurance agency SEO experts who are Google Certified with years of experience handling several insurance digital marketing campaigns.  We are clear that hiring one of the highly ranked insurance marketing agencies is the best option for you for the long term.  Else you would risk losing clients/opportunities and losing advertising dollars.

Does Insurance Web Design impact sales?

If you are running aggressive insurance agency marketing campaigns, it is very important that you have a great insurance web design that meets current web trends and your audience taste.  When you are spending valuable advertising dollars and bringing your target audience to your insurance website, it makes perfect sense to have the best insurance web design.  If not, you are risking losing your potential client and at the same time all the marketing effort of bringing the client to the website would go waste.  This would result in lower ROI in the insurance agency marketing campaigns that you are running.  Hence it is important that your insurance web design is of latest standards and reflects your business accurately.

Is PPC for Insurance really helping in lead generation for Insurance Agents?

An insurance ppc campaign focuses on running ad campaigns in Google and/or Facebook.  The idea is to have our ads show up at the top for the lowest possible cost.  Our Google Certified insurance ppc experts ensure that the cost of ads keeps reducing over time through ongoing campaign optimization.  Our methods developed through years of experience ensure we generate excellent ROI for our insurance ppc ad campaigns.

A ppc for insurance campaign would start showing results within 7 days of going live with the campaign.  At the same time, there are keyword searches (especially generic keyword searches) which are not feasible to optimize in an insurance agency SEO campaign.  Hence insurance agencies should look to do a ppc for insurance campaign along with insurance agency SEO to capture entire target-able audience.  Also there are times when an insurance agency is looking for sales as soon as possible.  In such cases as well a ppc for insurance campaign is what we recommend our clients.

Does Insurance Social Media Marketing or facebook ads for insurance agents help increasing business?

Everybody spends a lot of time in social media every day and your potential client is no exception.  Most people like to work with firms which are popular online.  Hence insurance social media marketing would work wonders for your insurance agency.  Facebook is one of the leading social media platform and there is a good possibility that your client is active on Facebook.  In a Facebook ads for insurance agents program, we run highly optimized ad campaigns in Facebook to promote your products.  A Facebook ads for insurance agents program would help your insurance agency improve user engagement and help you build your online community.  The focus of the campaign is to do online branding as well as increase sales.

How much does an insurance agency marketing service cost?

As a leading insurance marketing firm, we are handling insurance agency marketing campaigns which are small as well as leading franchises.  We run campaigns of various different sizes.  Hence, the answer to your query is – it depends.  Most insurance agency SEO campaigns range from $400 to $750 per month.  We are handling insurance agency PPC campaigns starting with an ad budget (Google, Facebook) of $1,000 per month to about $10,000 per month.  Our management fees for the insurance agency ppc campaigns start from $300 per month.  We configure our insurance advertising campaigns as per your budget to ensure you get the most buck out of your advertising dollars.  The focus at all times is on generating top most ROI.

What do I do next?

Call us at 916-273-9549 or schedule a call at a time convenient to you at our online calendar – to find out how we can help you.

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You have all done a wonderful job making both of my websites look more modern and professional. I would also like to say how excellent your customer support has been. Any and all concerns I had were addresses immediately with no questions asked....
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We are more than satisfied with Anuva's Search Engine Optimization services. They have developed and upgraded our website and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and...
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