If you want your ecommerce website to shine out from the crowd then using tools such as GoodRelations can help make your job a lot easier. Just like Schema.org, GoodRelations is a vocabulary tool that can be used to generate semantic mark-up and make your ecommerce website a lot easier to find by your target market.
There are several vital features available within the GoodRelations Tool box and you can begin by using the Rich Snippet Generator. You will need to enter all the required data of your ecommerce store as required before you can observe the RDS generated by this feature. If there are any errors, then those will be located and indicated in the report along with checkmarks in green text to indicate if all your data is correct.
You would now possess all required markup that has to be included on your page. You will then need to extract structured markup after copying the address info from your company and then selecting the geo position from address option in the mentioned sequence. Once you select the Generate Code Snippet option, you will receive the markup on your screen.
A few more steps on the Rich Snippet Generator will ensure that your webpage possesses all required markups. A wise idea would be to open a sample website and take a look at one of its products to understand the entire process in detail. Once you have chosen a URL then you could utilize the Sindice Web Data Inspector feature to extract all RDF of that URL. You can use the graph option to check if your divs have been nested in the correct manner and debug it in case of errors.
You can certainly explore all features available in GoodRelations to ensure that your ecommerce website turns into a lighthouse for your target market. Even though schema.org is a viable option, the GoodRelations tool offers far better insight and is easy to implement after a few runs.