Our Blog

Brands Need To Reach Out Through Social Media During Tragic Times

You Are Here :
Our Blog

Brands Need To Reach Out Through Social Media During Tragic Times

As a business owner or web owner trying to market your brand through social media, tragic events such as the recent killing of 20 school children in Connecticut would have resulted in confusion. You may have wanted to reach out to all those affected in these tragic times, but would be unsure if a business or brand can display such emotions.

You may have used a successful social media strategy to promote your brand on the internet, garnered countless likes from your fans, and would have certainly established a rapport with existing and potential customers. However, when a tragic event affects the entire country, showing consolation may be the right thing to do since most of your fans will be able to see the human face behind your brand.

You need to indicate to your fans across various social media websites that you are not present on the net merely to do business, but do care about their well-being and emotions. However, you need to choose your words wisely and should keep your postings very brief so as not be construed as trying to exploit the current sentiment of grief or anger.

More than your website, it is your presence on major social media sites such as Facebook, Twitter, etc., that can help create a personal rapport with your target market. However, while you may be busy selling products, offering special deals and discounts through such sites, you also need to show your audience that you are with them during times of tragedy.

If possible, you should cancel all automated posts and can even share the latest news with others through these sites provided they have been received from totally credible sources. In addition, you should cancel any upcoming promotional activity in the immediate future and inform your audience about the reason for taking such action. These gestures will be appreciated by your market and the growing number of likes and shares will confirm if you have connected with them in a positive manner.

If you have put up any humorous posts in the recent past then they should be removed immediately. You can also get more proactive and take concrete action such as sending cards, displaying condolence ads, and even starting a fund-raising campaign for the affected people. Such acts will help your audience look at your business, your brand, and even yourself as a trustworthy and caring one that is genuinely affected by the tragic event.

In other words, you need to be aware of current sentiments and ensure that your posts do not hurt anyone during times of grief. You can certainly reach out to your audience during tragic times and can be sure that such a move will be appreciated by your fans.

Why Choose Anuva?

Anuva is a leading Digital Marketing Company providing results-driven Internet Marketing Services including Local SEO Services, Online Reputation Management Services, WordPress SEO, Ecommerce SEO, Professional SEO Services, SEO Consulting Services, SEO Audit Services, etc. to clients worldwide. Looking for Google Ads Services OR Facebook Ads Agency? We are a highly experienced PPC Management Company specialized in eCommerce PPC Management. Please check our Client Testimonials and SEO Rankings for you to see the outstanding results we have achieved. Contact us to generate a Huge ROI on your invested dollars from our strongest Online Marketing Services.

We Are Qualified
SEO Ranking
digital marketing automation platform alberta 1
marketing automation softwares alberta 1
marketing automation webcasting 2
marketing automation webcasts alberta 1
online agency marketing automation platform 4
google.com Ranking As Of 13-Jul-2021
ares p2p file sharing program 1
p2p file sharing platform ares 1
ares p2p network 1
revolutionary p2p file sharing system 1
official ares download 2
google.com Ranking As Of 13-Jul-2021
ace digital language lab 1
ace digital language laboratory 1
ace digital language labs 1
ace digital languages lab 1
ace digital language laboratories 1
google.co.in Ranking As Of 13-Jul-2021
buy csr tools 1
search sustainability ratings 1
social responsibility and sustainability ratings 1
social responsibility ratings 4
csr data 1
google.com Ranking As Of 13-Jul-2021
emenu international 1
international e-menu 1
international interactive emenu 1
interactive emenu 2
emenu solutions 2
google.com Ranking As Of 13-Jul-2021
download topor pcb 1
topor competitive advantages 1
topological router for pcb 2
pcb design time reduction 2
topological router for printed circuit boards 3
google.com Ranking As Of 13-Jul-2021
premium antispam service ann arbor 5
secure hosted email services ann arbor 5
cloud email services ann arbor 10
secure email hosting services ann arbor 8
hosted email services ann arbor 10
google.com Ranking As Of 13-Jul-2021
real-time breach detection somerset 1
somerset real-time breach detection 1
real-time breach detection in somerset nj 5
real-time breach detection in somerset 2
real-time breach detection somerset nj 2
google.com Ranking As Of 13-Jul-2021
buy install monitor software 1
buy install monitor softwares 1
buy program installation monitor 3
buy program installation monitor tool 3
software installation monitor tool 7
google.com Ranking As Of 13-Jul-2021
oracle predictive dialer call center solution 1
oracle preview dialing software 1
predictive dialer software oracle 1
oracle call center software service 6
oracle call center software services 4
google.com Ranking As Of 13-Jul-2021
bingo software for website 1
custom html5 poker software 1
bitcoin poker software for websites 3
bitcoin poker software for web 7
html5 poker software 5
google.com Ranking As Of 13-Jul-2021
railcar repair management software 1
railcar repair management softwares 1
railcar repair management 1
railcar service software 1
railcar software 4
google.com Ranking As Of 13-Jul-2021
crystal ssrs reports scheduling tool 1
schedule crystal ssrs report 1
schedule crystal ssrs reports 1
ssrs report scheduler software 1
ssrs crystal reports scheduler tool 1
google.com Ranking As Of 13-Jul-2021
You have all done a wonderful job making both of my websites look more modern and professional. I would also like to say how excellent your customer support has been. Any and all concerns I had were addresses immediately with no questions asked....
- Beau Mason
We are more than satisfied with Anuva's Search Engine Optimization services. They have developed and upgraded our website and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and...
- Richard, Seattle
Why Us?
  • 70% + Cost Savings
  • IP Protection & Confidentiality
  • Expert Team with Global Delivery Experience
  • Business and Domain Expertise
  • Maintain your Competetive Edge

Call Me Back

    Success! Thanks for Your Request.
    Error! Please Try Again.