Our Blog

How to Get the Most From Social Media

You Are Here :
Our Blog

How to Get the Most From Social Media

Today people talk online, via social medial platforms, more than they do in real life. Now this presents a few questions to marketers as to how to use all the social medial platforms and how to measure its impact. Adam Singer from Google Analytics discussed about this issue when Hoot Suite Enterprise hosted him earlier this week. He gave a fresh insight on how marketers can measure impact for campaigns on social media platforms.

Till date performance indicator meant platform metrics. However, platform metrics could not be linked to sales. What can be gauged from platform metrics is the number of followers, likes, dislikes, comments, and fans. But the most important aspect, which determines ROI, revenue generation was not addressed. According to Adam, Google has two distinct solutions that drive up the performance thus increasing ROI, Google Analytics social reports and Google+.

He stressed that when you build and expand on your relationship base on Google+ you automatically improve your marketing plans. Marketers that use Google products have an advantage as Google+ is integrating all social which effectively increases engagement with targeted customers. This makes Google products more relevant and affords transparency to marketers on how their marketing dollars are spent. Google Analytics social reports allow marketers to tie the social media with the performance metric they care about. A few tips given by Adam are listed below.

  1. Identify things that you can measure and follow on them. You have to study all the channels and identify those that initiate specific actions and focus on them.
  2. Do not rely on benchmarks alone as they are not the same for different products, services, or industries.
  3. Social posts should be measurement oriented. Always include a call to action in such posts. This way you will be able to measure the impact.
  4. Treat different networks differently. In other words no two social networks are alike. Therefore what you post on one network may not be necessary on the other. Understand how the network works and then customize your posts accordingly.

Why Choose Anuva?

Anuva is a leading Digital Marketing Company providing results-driven Internet Marketing Services including Local SEO Services, Online Reputation Management Services, WordPress SEO, Ecommerce SEO, Professional SEO Services, SEO Consulting Services, SEO Audit Services, etc. to clients worldwide. Looking for Google Ads Services OR Facebook Ads Agency? We are a highly experienced PPC Management Company specialized in eCommerce PPC Management. Please check our Client Testimonials and SEO Rankings for you to see the outstanding results we have achieved. Contact us to generate a Huge ROI on your invested dollars from our strongest Online Marketing Services.

We Are Qualified
SEO Ranking
digital marketing automation platform alberta 8
marketing automation softwares alberta 8
marketing automation webcasting alberta 1
marketing automation webcasts alberta 9
online agency marketing automation platform 9
google.com Ranking As Of 26-Aug-2023
ares p2p file sharing program 1
ares p2p network 1
official ares download 3
p2p file sharing platform ares 1
revolutionary p2p file sharing system 3
google.com Ranking As Of 26-Aug-2023
biyani digital language lab 1
biyani digital language laboratory 1
biyani digital language labs 1
biyani digital languages lab 1
biyani sugar factory software 7
google.co.in Ranking As Of 26-Aug-2023
csr data 2
csr ratings comparision 1
search sustainability rating 1
search sustainability ratings 3
social responsibility and sustainability ratings 1
google.com Ranking As Of 26-Aug-2023
emenu international 1
emenu solutions 6
interactive emenu 1
international e-menu 1
international interactive emenu 1
google.com Ranking As Of 26-Aug-2023
download topor pcb 1
pcb design time reduction 1
topological router for pcb 1
topological router for printed circuit boards 1
topor competitive advantages 1
google.com Ranking As Of 26-Aug-2023
firewall mail server 1
ldap base dn 2
reporting mta 2
spamstopshere 2
zimbra greenview data 1
google.com Ranking As Of 26-Aug-2023
real-time breach detection in somerset 7
real-time breach detection in somerset nj 9
real-time breach detection somerset 3
real-time breach detection somerset nj 8
somerset real-time breach detection 7
google.com Ranking As Of 26-Aug-2023
buy install monitor software 1
buy install monitor softwares 1
buy program installation monitor 3
buy program installation monitor tool 2
software installation monitor tool 3
google.com Ranking As Of 26-Aug-2023
oracle call center software service 5
oracle call center software services 8
oracle predictive dialer call center solution 1
oracle preview dialing software 1
predictive dialer software oracle 1
google.com Ranking As Of 26-Aug-2023
railcar repair management 2
railcar repair management software 4
railcar repair management softwares 3
railcar service software 8
railcar software 9
google.com Ranking As Of 26-Aug-2023
crystal ssrs reports scheduling tool 1
schedule crystal ssrs report 2
schedule crystal ssrs reports 1
ssrs crystal reports scheduler tool 1
ssrs report scheduler software 2
google.com Ranking As Of 26-Aug-2023
You have all done a wonderful job making both of my websites look more modern and professional. I would also like to say how excellent your customer support has been. Any and all concerns I had were addresses immediately with no questions asked....
- Beau Mason
We are more than satisfied with Anuva's Search Engine Optimization services. They have developed and upgraded our website and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and...
- Richard, Seattle
Why Us?
  • 70% + Cost Savings
  • IP Protection & Confidentiality
  • Expert Team with Global Delivery Experience
  • Business and Domain Expertise
  • Maintain your Competetive Edge

Call Me Back

    Success! Thanks for Your Request.
    Error! Please Try Again.