Sometimes, inserting keyword-rich text and top quality links might not be enough to ensure top rankings even if you have managed to make it to the 1st or 2nd page of major search engine results. On the other hand, you might simply be satisfied with a small rise in traffic when jumping over from the 3rd page towards the 2nd one.
However, if you or your SEO are too focused on your target keywords that have been searched the most, then chances are that you are missing out a potential of valuable keywords lying at the bottom of Page 1 or even on Page 2 of the search results. These striking distance keywords hold great potential in shooting their way to the top and implementing them on your website can boost traffic and revenues from available resources.
Using an excel chart filled with probable keywords and a rank checker will provide you with an optimized list of striking distance keywords that hold the potential of racing up the charts. You should understand that even a nominal movement up the charts on Page 1 can ensure a very high increase in traffic as compared to moving ahead on subsequent pages.
There is one strategy that could help you to uncover the best striking distance keywords to attract noticeable traffic after impressing search engine bots. You can seek out striking distance long-tail keywords by using tools such as the Firefox Free Rank Checker before picking those on the bottom of Page 1 or within Page 2.
Since a small jump in rankings could result in a huge windfall in traffic towards your website, ignoring striking distance keywords could resulting in ignoring a huge potential that exists before your own eyes. A little effort and analysis in seeking out striking distance keywords including long-tailed and misspelled ones could certainly boost your ranking and more importantly, footfalls and revenues.