Calculating the average CPC or Cost-Per-Click for your Pay-Per-Click campaign involves a complicated auction algorithm that needs to utilize several aspects. These include considering the
With a noticeable rise in tablets and smartphones being used to get information on local businesses, this trend must be matched by fine-tuning advertising strategies
While Google had made several improvements for sitelinks in February 2012, the company has now made another huge improvement by allowing you to display specific
On the 22nd of July migration to Google AdWords enhanced campaign will begin. During the transition process things are going to change, however, some trends
Keeping your Adwords campaign relevant is crucial, Dynamic Search Ads or DSA is an important tool that helps advertisers in this regard. Using Google’s web
Google’s bid to continuously improve AdWords has resulted in a sudden slew of updates in the recent past. In case you have been too busy
